Google Ads

Agency Cambridge

 

Google Ads or PPC (Pay-Per-Click) advertising, is a must for any business wanting immediate website traffic to generate leads and sales.

U

Search Network

Unique text-only adverts which appear on searches for specific keywords

Display Adverts
Target visitors on third party websites through content and interests

Google Shopping

Show image product adverts on Google search results
Remarketing
Show targeted ads to users who have already visited your  website

Google Ads, PPC (Pay-Per-Click) Ad

Management Cambridge

google-ads-certified

Welcome to our PPC (Pay-Per-Click), Google Ads Management Services. We’re PPC experts in managing successful Google Ads campaigns across a variety of industries, and we’re committed to helping your business achieve its goals.

Google Ads, or PPC ads is a powerful tool for businesses looking to generate leads and sales. With the ability to reach a large audience and target specific demographics and interests, businesses can effectively promote their products and services to potential customers.

Our Google Ads Management Services

Campaign Strategy and Planning:

We start by understanding your business goals and target audience, and then we create a custom campaign strategy to help you achieve them. Our team will research the most relevant keywords and phrases for your business, create engaging ad copy, and design effective landing pages to ensure a high conversion rate.

Ad Creation and Management:

Our team will create and manage your Google Ads campaigns, ensuring that your ads are always up-to-date, relevant and performing well. We also continuously monitor and optimize your campaigns to maximize your return on investment (ROI).

Tracking and Reporting:

We use advanced tracking and reporting tools to monitor the performance of your campaigns, so we can quickly identify what’s working and what’s not. We provide regular reports to keep you informed of your campaigns’ progress and any necessary adjustments we make.

Remarketing:

We can also help you retarget people who have visited your website in the past, but didn’t convert. This helps you to stay top-of-mind and increase the chances of them converting in the future.

 

Key Google Ads Stats

  • Google was the most-visited domain in February 2020, with 74.17 billion hits (First Site Guide, 2023)
  • Google Ads is currently the biggest provider of search advertising on the market (Statista, 2023)
  • More than 7,000,000 advertisers use Google Ads PPC (KlientBoost, 2023)
  • 80% of all companies focus on Google Ads for PPC (WebFX, 2024)
  • Of Google Ads that get clicked, 65% have buyer-intent keywords such as ‘buy,’ ‘shop,’ ‘purchase,’ etc. (PowerTraffick, 2023)
  • Online ads can increase brand awareness by up to 80% (WebFX, 2024)
  • Two in five small-to-midsize businesses are running a PPC campaign (WebFX, 2024)
  • 80% of businesses focus on Google Ads for PPC campaigns (Tech Jury, 2023)
  • 76% of the search engine market belongs to Google (WebFX, 2024)
  • 73% of the paid search market belongs to Google  (WebFX, 2024)
  • Customers are 70% more likely to purchase a product when a company utilises retargeting (Tech Jury, 2023)
  • More than three out of four advertiser utilise both Google Ads and social media (Tech Jury, 2023)

Why choose Zendo Marketing as your Google Ads partner?

At Zendo Marketing, we’re dedicated to helping your business succeed. That’s why we offer a personalised approach to Google Ads management, tailoring our services to meet your specific needs. 

Google Ads is forever changing and more information and data are becoming available to advertisers, which can be a minefield to set up and run successful campaigns.

We can help by taking care of your ad campaigns by removing the stress of managing and analysing the information yourself.

We’ll carry out detailed keyword research for your campaigns, write enticing ads, optimise your ads with extensions and utilise dedicated landing pages to convert any clicks. Your advert will then be triggered when a specific keywords or key phrases you are bidding on is being searched for. Most importantly, we’ll advise the best use of your budget to get the maximum ROI.

The beauty of Google Ads is that stats are readily available and you can see immediately how your campaigns are performing. The results are easily measured and tracked and you can clearly see any ROI.

If you’re a business based in Cambridge and you’re looking for a reliable and experienced local PPC and Google Ads Management service, please get in touch with us today. 

Find out how we can help with your PPC advertising

Contact
Zendo Marketing Ltd
Brightfield Business Hub
Bakewell Road
Orton Southgate
Peterborough
PE2 6XU 

T: 07727 193019

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